If you've ever been charged with the task of promoting a business, you know how difficult a job that can be. There are so many choices available, especially in the Web 2.0 age. So, which route do you take? Which is the best choice for your business? These can be difficult -- and costly -- questions to answer. Why not try something that tested and true? The humble press release can be a very powerful marketing tool if you utilize it to its full advantage.

Press releases are a great way to get out the news about your company to lots of people very quickly. When you publish a release, you target directly many potential customers, but this kind of advertising also has a ripple effect: For every media outlet you send your release to, you are also opening up the potential for reaching everyone in their viewing/reading audience. What's more, when an audience member keys in to something they hear or read, they are likely to pass the information along to someone in their own circle of friends and colleagues, etc. The result is a potentially endless chain of word-of-mouth advertising for your business. And it all started with one release.

Press releases work hard for you. If you create a good one, the information in it can be printed, reprinted, quoted and excerpted an infinite number of times across many media outlets virtually endlessly. Press releases have a long shelf life! You can increase your profits very significantly if you can create a press release designed for extensive distribution and re-distribution.

There are many companies out there that will help you create and distribute a press release. But be careful when choosing a company to help you with that. Some companies will put limits on the number of press releases you can distribute and/or the number of media outlets you can reach. That's not the way to get to where you want to go. What you want is to find a company that offers unlimited press release distribution services. That way, you'll have true freedom. One of those companies is uSocial.net

USocial will help you get the word out about your business. Their unlimited press release services offer you the very best chance to make money from your release. Their service allows you to distribute your release to as many outlets as possible within 30 days. And after those 30 days are up, you're not finished yet! You can start all over again! That equals great potential for your business.