You could say that creating a mailing list is not really a necessity in the website flipping business. However, when entering into a venture where there are thosands of other competitors, you would need all the advantage you can get and having a mailing list is one of those strategies that can make you stand out. Besides, if you've already sold at least a few sites, those who have bought from you before may be looking to buy more and you could be the first possible source that comes to mind.

So what really is a mailing list and how does it work? You start off with having your own page and then it's all a matter of offering a mailing list to those who drop by your page. If someone opts to subscribe to your feeds, they will be added to the list and will then get emails on your current offerings, and will be updated on any projects you're working on. Everything is automatic so once the system is set up, you won't even need to do anything else.

But while creating a mailing list is easy enough, you first have to have a webpage where you can put up your feeds for subscription. For this purpose, even just a single page site will do. That way, you can have your mailing list right up there for everyone to see without having to visit any other pages. But be sure that you make that one page professional-looking to help boost your credibility. You'll also want to use a site name that is short and easy to remember. Alternatively, you may also add an About Me section, or a page detailing the previous sites you sold.

The benefits to having a mailing list might not be apparent at first. But if you are into high volume sales, there are some companies out there that might be interested in expanding their business and you might be an option for them. If a company has bought a site from you before or heard from a company that has, they might turn to you as a trusted source. You would be surprised how many companies are excited to find a go to option so they don't have to waste time searching for the best deals. If you offer them a good experience and a good price, they will even be willing to pay a little more to work with someone reliable and familiar.

Having a mailing list isn't necessary if you're just looking to sell a couple sites a month and make a few dollars. But once you get established in the business, you might find that a mailing list not only helps you earn more money, but it gives you a solid base in the website flipping business. Creating a mailing list is a great way to help potential buyers find you and a great way to show them that you have been doing this for a while and you are a reliable source for their buying needs, both now and in the future.